Letz DM
Discover, connect, and manage TikTok influencers effortlessly.
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Letz DM helps brands and businesses find and connect with relevant TikTok influencers for their marketing campaigns. Popular among marketing professionals and solo founders, this tool enables users to discover creators through hashtags and keywords, while filtering by followers and engagement metrics.

Users can track outreach success, estimate collaboration costs, and access comprehensive campaign reports. The platform streamlines influencer discovery and automated outreach, making TikTok marketing more efficient for companies of all sizes.

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Features we love
Hashtag and keyword searches for precise influencer discovery
Automated direct messaging for seamless outreach initiation
Estimated collaboration costs for informed budgeting decisions
Toksta's take

Letz DM simplifies TikTok influencer discovery with features like hashtag and keyword searches, filtering tools, and cost estimation. Its ability to automate outreach (when TikTok permits) and provide detailed campaign reports makes it a time-saver, especially for small teams or solo founders. The platform’s success stories, like onboarding 200+ influencers in a month, highlight its potential for scaling campaigns quickly.

Conversely, its reliance on TikTok’s outreach permissions could limit usability, and the free trial feels restrictive with only one campaign. While ideal for startups or businesses heavily focused on TikTok, it may not justify the price for those with broader influencer needs. Overall, it’s a niche tool with strong capabilities but requires a clear TikTok-first strategy to shine.

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Growth tip

Use Letz DM's cost estimation feature in conjunction with its influencer search filters (followers, likes, etc.) to identify a range of potential influencers within your budget. Before launching a campaign, create a spreadsheet and populate it with influencers found through Letz DM, their estimated costs, and audience demographics. Analyze this spreadsheet to prioritize outreach to the most cost-effective influencers whose audience demographics closely match your target customer, maximizing your ROI.

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