Podscan.fm helps businesses and media professionals tap into podcast conversations through powerful social listening and monitoring features. The platform offers real-time keyword alerts, verified listener demographics, and full transcripts from over 23 million episodes.
Popular among brands, marketers, and agencies, Podscan enables users to track brand mentions, analyze competitors, discover collaboration opportunities, and monitor industry trends. With detailed host, guest, and sponsor information, users can make informed decisions about podcast outreach and partnerships.
Podscan offers a compelling proposition: unlocking business intelligence from the podcasting world. Its full-text search across millions of episodes, coupled with keyword alerts, provides genuine value for brand monitoring and competitor analysis. Agencies, in particular, will find the guest and sponsor identification features useful for outreach. By contrast, the tiered pricing, starting at $39/month, may feel steep for individuals or smaller businesses with limited monitoring needs.
While the platform boasts robust features like demographic data and chart rankings, its true strength lies in proactive reputation management. Imagine catching a negative brand mention minutes after an episode airs. That's the power of Podscan. By contrast, relying solely on podcast mentions for market research feels limited.
From our perspective, Podscan is a valuable tool for those seriously invested in the podcast landscape, but consider your budget and specific needs before diving in. Is it perfect? No. Is it useful? Potentially.
Use Podscan's Host, Guest, and Sponsor Details feature to identify niche podcast opportunities within your industry; then, filter by verified listener demographics to target shows with audiences that closely match your ideal customer profile, allowing you to strategically pitch yourself or your company as a guest or sponsor and reach a highly relevant audience.