ClickFunnels is an all-in-one platform often used by entrepreneurs and digital marketers for creating and managing online sales funnels without technical expertise. The platform combines a drag-and-drop funnel builder, online store capabilities, and comprehensive CRM features with automation tools.

Popular among course creators and e-commerce businesses, it enables users to sell products, run membership sites, and manage marketing campaigns through a single dashboard. The AI-powered system includes pre-built templates, email marketing, and analytics to streamline the entire sales process.

ClickFunnels stands out with its AI-powered funnel builder and comprehensive feature set, from CRM to online stores. The easy customization and style guide ensure brand consistency, while workflow automation streamlines customer engagement. Startups launching new products could significantly benefit from this streamlined approach. That being said, the limited recent template additions and less advanced e-commerce features compared to dedicated platforms like Shopify are notable drawbacks.

Relying on third-party integrations for core functionality, like dropshipping with Zendrop, also gives us pause. While the all-in-one approach is appealing, established e-commerce businesses with complex needs might find ClickFunnels' store functionality restrictive. Its strength lies in rapid funnel creation and integrated marketing, making it suitable for entrepreneurs prioritizing speed and cohesive branding.

Boost your average order value by using ClickFunnels' "order bump" feature within your sales funnels. During checkout, present customers with a relevant, lower-priced add-on item related to their initial purchase.

This simple upsell tactic, implemented directly within the ClickFunnels funnel editor, can significantly increase revenue without requiring complex integrations or additional marketing efforts. For example, if selling an online course, offer an accompanying workbook or resource guide as an order bump.

This provides immediate value to the customer and seamlessly boosts your sales.