Eric Nowoslawski is a sales and marketing expert specializing in cold email strategies. His channel provides actionable tips, tutorials, and interviews on optimizing cold outreach, leveraging AI, and building effective data pipelines.
Learn how to enrich CRM data with various online tools to gain valuable company insights for business development. This tutorial uses Clay for data integration, ZoomInfo for company data, Serper for Google search scraping, Zenr for web scraping, and BuiltWith for tech stack analysis, along with AI-powered tools like GPT-4, to cost-effectively gather comprehensive company profiles including industry, revenue, marketing team size, and website traffic data.
Learn how to create highly personalized cold email outreach campaigns using AI and various data sources to drastically improve response rates. The video details a strategy leveraging Clay.com, ZenRows, SimilarWeb, Serper, and AI prompts to generate custom email lines based on prospect data from LinkedIn, company websites, Google search results, and review sites like Yelp and G2.