Michael Gardiner is a B2B strategist specializing in outbound prospecting for agencies. He provides insights on lead generation, cold emailing, and agency growth through video tutorials and interviews with industry experts.
This playbook guides you on how to use Smartlead for cold email campaigns, covering setup, management, and best practices for email warm-up. You'll learn to launch, manage campaigns, use features like the master inbox, & even automate tasks with APIs.
Learn how to boost cold email deliverability and avoid spam filters using tools like FindEmail and GlockApps, by leveraging real-time scrapers, warming up accounts, and optimizing lead generation. To get started, cross-check your data with providers, analyze campaign data for authentication issues and low response rates, and check your reputation as a sender to prevent high bounce rates and improve your cold email game.