Eric Nowoslawski is a sales and marketing expert specializing in cold email strategies. His channel provides actionable tips, tutorials, and interviews on optimizing cold outreach, leveraging AI, and building effective data pipelines.
Learn how to leverage Clay's extensive integrations to supercharge your data workflows and unlock powerful business insights. The video explores over 80 integrations including Zapier, Airtable, Apollo.io, Clearbit, BuiltWith, and many more, showcasing how to use them for lead generation, data enrichment, and automation within the Clay platform.
Learn how to enrich CRM data with various online tools to gain valuable company insights for business development. This tutorial uses Clay for data integration, ZoomInfo for company data, Serper for Google search scraping, Zenr for web scraping, and BuiltWith for tech stack analysis, along with AI-powered tools like GPT-4, to cost-effectively gather comprehensive company profiles including industry, revenue, marketing team size, and website traffic data.
Learn how to create highly personalized cold email outreach campaigns using AI and various data sources to drastically improve response rates. The video details a strategy leveraging Clay.com, ZenRows, SimilarWeb, Serper, and AI prompts to generate custom email lines based on prospect data from LinkedIn, company websites, Google search results, and review sites like Yelp and G2.
Learn how to leverage AI to enhance outbound marketing campaigns by automating research tasks and personalizing outreach messages. The video demonstrates a prompt engineering strategy using ChatGPT and cAgent to gather information like case studies, media mentions, and company details from websites, significantly improving outreach effectiveness.
