Michael Gardiner is a B2B strategist specializing in outbound prospecting for agencies. He provides insights on lead generation, cold emailing, and agency growth through video tutorials and interviews with industry experts.
Watch how SmartLead has evolved, with product overhauls, improved algorithms, and a focus on transparent deliverability, including a new product to make open rates less relevant. You'll also learn about AI-driven copy and SMTP networks.
This playbook guides you on how to start a B2B lead generation agency, covering requirements, costs, and a timeline. You'll learn where to focus your energy and discover six proven methods to secure your first client, setting you up for success.
Discover the power of Clay, a versatile tool that integrates with platforms like Apollo, LinkedIn, and Google, to automate B2B lead generation and research. By watching this video, you can learn how to get started with Clay by creating customizable workflows, enriching leads, and automating campaigns, all with minimal setup and no prior experience required.
This playbook guides you on how to use Clay and AI for personalized cold outreach, focusing on what makes a good personalized line. You'll learn how to source information, avoid common pitfalls, and use Clay to automate personalized messaging.
